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Analytics and reporting
Read your clicks, add-to-carts and attributed revenue, and see how Atomato counts them.
- Read the Analytics page in AtomatoA tour of the Summary and feature tabs, date ranges, period comparisons and the cards that report clicks, carts and revenue.
- How Atomato attributes revenue to your campaignsWhat starts the add-to-cart window, which orders and items count, and how direct, assisted and abandoned value are worked out.
- What impressions, clicks, hovers and dismissals meanWhen each impression, click, hover and dismissal is recorded, and how the rates built on them are calculated.
- See how a campaign and each message performedOpen a campaign's summary to see its results, compare its messages and look back at deleted versions.
- Track NotiSell orders, revenue and basket impactHow NotiSell revenue and orders are counted, where to find tagged orders, and how to read basket impact.
- Track NotiEmail signups and discount code redemptionsRead signups, the capture funnel, codes issued and redeemed, and the revenue and discount cost of NotiEmail codes.
- Why Atomato numbers differ from Shopify and other toolsEach tool counts orders its own way. Here is why Atomato's totals differ from Shopify and your email platform.
- When Atomato analytics update, and how to refresh themWhen each Atomato number updates, how the Refresh analytics button works, and what empty and Still collecting cards mean.